Communications Manager - American International School of Guangzhou 广州美国人国际学校

Job Title: Communications Manager 

School / Dept: Communications Office 

Location: ErSha Campus and Science Park Campus 

Report To: Director of Communications and Marketing 

Working Hours: Monday – Friday 8:00 a.m. – 5:00 p.m. (also able to work  irregular hours and on weekends, when required)

The American International School of Guangzhou seeks a strategic, analytical thinker with excellent  project management skills to support the vision and objectives of the AISG Communications Office.  The successful candidate will expertly demonstrate communications skills to promote AISG to  prospective parents and students, prospective staff, the local community and the wider public and  encourage their engagement with the School.  The successful candidate will be required to oversee all online and offline communications, including  but not limited to, official publications (annual report, promotional magazines), school-wide enewsletters, all social media channels, advertisements and website content.  

Key Responsibilities:

• Ensure AISG has a strategic communications framework and consistent approach for marketing  and communicating to schools, members of the community, the media, business, and other  government agencies. 

• Develop, execute, measure and review of a communications strategy for all online and offline  content including, but not limited to, social media channels, advertisements, and websites.  

• Coordinate publication-quality photographs and manage the organization of a digital photo  archive  

• Develop and monitor brand guidelines and key messages and ensure brand consistency in the  delivery of all marketing and communications content  

• Follow creative work from concept to pre-press and post-production while maintaining original  design intent, messaging and quality standards throughout the process  

• Demonstrate exceptional print and digital graphic skills including knowledge and experience with  typography, color, conceptual thinking, print layout, digital production, and post-production  across creation of content and material 

• Review, develop and produce all AISG publications for which Communications Office is  responsible and manage the production schedules to ensure timely publication. This is including,  but not limited to, the annual report, and impact reports  

• Undertake specific communications tasks, including speech writing, media release preparation  and distribution, promotional launches, displays and other special events as requested  

• Collaborate with other departments to support communication needs, such as back to school  events and sports events.  

• Develop and produce original content (write, edit, curate and produce) that effectively tells the  AISG story across all online and print channels  

• Compile and analyze detailed metrics, statistics and reports to inform KPIs  

• Has basic knowledge of website platforms and can navigate the back-end for content  updates and liase with the web master for design improvements.  

• Perform other duties as assigned by the Director of Communications and Marketing

The skills we need:

• excellent command of the English language, preferably a native speaker

• a creative thinker

• a risk taker (with accountable plans)

• empathetic

• forward thinking

• embraces a challenge

• a problem solver

• takes initiative

• able to work autonomously

• works collaboratively

• team mindset

• has systematic organizational skills

• skills in Design/Media/Photography/Film content creation are highly regarded

• holds a bachelor’s degree or higher in Communications/Marketing/Design or a related field

• candidates who hold a foreign passport must at least have 3 years’ full-time related 

Interested and qualified applicants are welcome and encouraged to apply on the AISG  website: https://www.aisgz.org/careers/current-opportunities. Please indicate "source from BritCham Guangdong" When you apply.