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UK Visa Briefing and B2B VS. B2C MarketingUK Visa Briefing The British Chamber of Commerce Guangdong held a seminar “UK Visa Briefing” on 31st August at the British Centre in Guangzhou. In this seminar, we were honoured to have Andy Weng, South China and Hong Kong Manager from UK Visas and Immigration (UKVI) as our speaker. In his presentation, he briefly introduced the services and categories of UK Visa and also presented the latest policies. The seminar ended with an audience Q&A. BritCham would like to show our appreciation to Andy Weng for sharing his expertise and insight with us and our members. Thank you also to all who attended, and we are looking forward to seeing you at our future events. B2B vs. B2C Marketing Last Thursday, the British Chamber of Commerce Guangdong held a seminar on the topic of “B2B vs. B2C Marketing: How to Reach Your Audience Online” on 6th September at Sino-Britain Technology Innovation Center in Shenzhen. We were honoured to have Yujun Shao and Larry You from Westwin as our speakers. As the Client Success Manager of Westwin, Yujun is experienced in digital marketing. In her presentation, Yujun shared some useful tips and advice on how to use Chinese social media to do more effective marketing, with a special focus WeChat and Weibo these 2 popular social media channels. Larry You introduced to the audience his advice on how to generate quality traffic through Chinese search engines. He also talked about new tools for improving search engine optimisation. Finally, he emphasised that improving the company’s official website with key words and relevant phrases is an important factor for search engine optimisation. BritCham would like to show our appreciation to YuJun Shao and Larry You for sharing their expertise and insight with us and our members. Thank you InteBridge for providing us a wonderful venue. Thanks to all who attended, and we are looking forward to seeing you at our future events. Special Thanks To |