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Apr 26: Creating Executive Presence through Storytelling 用故事打动你的听众


Britcham Training Series:

Creating Executive Presence through Storytelling





A Half-Day Workshop in English 半天英文公开课

26th April, 9:00-12:30, Guangzhou


Learning Objective 学习目标


By the end of this training, participants will be able to increase their visibility in global meetings and create memorable moments in presentations. Participants will learn how to write powerful stories and deliver them with impact.



The workshop will include real examples and skills practise to keep participants engaged. Each participant will write a story relevant to their work which they can use back at work. 



Contents 内容


What will I learn? 我能学到些什么呢?


In this half-day practical workshop you will learn: 你将从这半天的公开课中学习:


Learn a simple yet powerful storytelling framework


Relate your experience to the audience and help them visualise your message


Use your voice to convey emotion and reinforce key points in your story


Synchronise your body with your words to connect with the audience



Target Participants  目标人群


This workshop will benefit mid to executive level managers looking to stand out in presentations and meetings with powerful storytelling skills.



What do I get? 我将得到什么?


  • A detailed course manual and other materials


  • Refreshments


  • British Chamber of Commerce course certificate



Trainer Introduction


 Ben Massen Senior Intercultural Consultant, Sino Associates


Ben has trained thousands of professionals from more than 50 countries to work, manage and communicate more effectively across cultures. After more than 12 years of experience in training and coaching professional skills in Asia, he has a deep insight into the expectations of executives with global responsibilities.
As a certified DiSC Behavioural Consultant, Ben coaches leaders to build on their strengths by giving concrete examples of what has been done right, as well as specific actions that can create greater impact and build authentic connections. He is an experiential learning trainer with certifications in facilitation and debriefing skills by Dr. Roger Greenaway, the world's leading expert in active reviewing. He applies his experiential learning techniques in all his programs to create an engaging and active learning environment. His signature workshops were developed through one-on-one and small group coaching with hundreds of global leaders from Fortune 500 companies.
马森先生已经为超过50个国家的专业人士提供培训,帮助他们更加高效地进行跨文化工作、管理和沟通。12年来, 马森先生在亚洲地区的专业技能培训和教练方面积累了丰富经验,能够准确地把握和洞察肩负跨国职责高管们的期望。

马森先生拥有DiSC授权认证,能够帮助领导者们认识到正确的行为,以及建立真诚关系所需的具体行为,以更好地发挥个人优势。马森先生是体验式学习培训师,在引导和总结方面,参与并获得了引导及学习反思领域专家Roger Greenaway博士的课程认证。他善于运用体验式学习技巧,创造积极的学习氛围,使学习效果更加持久。他的核心课程由与上千名来自世界五百强的全球化领导者的一对一和小组教练经历发展而来。


Clients include Adidas, British Embassy and Consulates China, Colgate-Palmolive, Nike, HSBC, Mead Johnson and P&G,  Walmart, Toys R Us and ULink College.



Reserve your seat via

or call (020) 8331 5013



Date: Wednesday, 26th  April 2017

Time: 9:00 - 12:30

Language: English

Price: RMB 780 for Member / RMB 980 for Non-Member

Address: The British Centre, 22/F, Guangzhou International Finance Centre, No. 5 Zhujiang Xi Road, Tianhe District, Guangzhou



**Cancellation Policy:

If you cannot attend the workshop you registered for, please cancel your registration no later than three business days prior to the workshop. Cancellations of less than three business days will be charged.


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